Automotive Retail Group owners of Waters & Autoplanet have selected to use RealconneXions the dealer data and marketing service provided by Insight Bridge.
Posts Tagged ‘Relationship marketing’
Automotive Retail Group Select RealconneXions for group database project
Saturday, April 10th, 2010Insight Bridge behind G&M Motors launch of UK’s first shopping centre dealership
Friday, October 30th, 2009Dealership marketing specialists Insight Bridge have managed an integrated launch campaign to drive visitor traffic for the opening of the UK’s first shopping centre based Honda dealership for long standing client G&M Motors.
The new dealership which opens on Saturday 31st October is situated in 2,500 sq ft of prime retail space at the entrance to the Dockside Shopping centre in Chatham Maritime. (more…)
Realconnexions launched after awards and campaign success
Saturday, September 5th, 2009
Insight Bridge has launched Realconnexions – a Relationship Marketing service specifically developed for the automotive retail sector off the back of 2009 awards and campaign success.
G&M Motors 40th anniversary event smashes sales targets.
Tuesday, August 11th, 2009 G&M Motor’s 40th anniversary event smashed its predicted sales target. 
The event which started at 4pm on Friday 7th August achieved a total of 43 sales by the close of play on Sunday 9th. (more…)
Automotive marketing programme shortlisted for National Motor Trader awards
Friday, July 3rd, 2009
Automotive marketing programme shortlisted for National Motor Trader awards. (more…)
Insight Bridge to audit network planning, customer insight and dealer management tools.
Friday, June 19th, 2009Challenger car brand appoints Insight Bridge to audit internal of network planning, customer insight and dealer management tools.
Dealership program highly commended at National awards
Monday, March 2nd, 2009
The Dealership marketing program run by Insight Bridge for Kent based Honda dealership G&M Honda is highly commended in Best Marketing programme at National AM awards.
Wilkinsons places segmentation at heart of customer and store strategy
Saturday, January 10th, 2009
Wilkinsons has appointed Insight Bridge to deliver an approach to advertising and audience planning driven by highly targeted customer segments.
Automotive Retail Group aim to ‘perfect’ database marketing
Wednesday, August 27th, 2008Automotive Retail Group & Waters have selected Insight Bridge to undertake an audit of their customer database information.
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Whitbread recruit Insight Bridge for cross brand CRM project
Saturday, August 2nd, 2008
Whitbread recruit Insight Bridge to work on cross brand database and CRM project to drive customer level profitability. (more…)
Paul Cook to support Inferno in data & analytics role
Saturday, June 21st, 2008Insight Bridge’s MD Paul Cook is to take on the role of part time Data & Analytics Director at Inferno Group, the full service integrated agency based in central London.
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Insight Bridge develops data planning at Norwich Union
Thursday, February 21st, 2008
Insight Bridge appointed to aid data planning integration at Norwich Union. (more…)
Suzuki uses Insight Bridge to undertake customer segmentation
Monday, September 17th, 2007Suzuki has selected Insight Bridge to undertake its first UK customer segmentation project working alongside NexusH 
(the integrated Agency). (more…)
KAP Motor Group appoint Insight Bridge
Tuesday, March 6th, 2007
KAP Motor Group have appointed Insight Bridge to act as their dealership marketing agency. (more…)
G&M Honda appoint dealership marketing agency
Saturday, February 17th, 2007
G&M Honda have appointed Insight Bridge to act as their dealership marketing agency.
Paul Cook (Insight Bridge’s MD) has direct expereince of working on the Honda brand having spent 5 years working on their national CRM programme as part of his role with HS&P. (more…)
Insight Bridge to direct enhanced Honda customer segmentation
Wednesday, January 10th, 2007
Insight Bridge are to work with HS&P to enhance Honda’s customer segmentation. (more…)
Drake & Fletcher to undertake dealership marketing project.
Sunday, December 10th, 2006Drake & Fletcher has appointed Insight Bridge to undertake a comprehensive dealership marketing project.
The project which involves detailed profiling of the existing customers using geodemographics is being undertaken to help identify growth opportunities within their territories. Their dealerships in Maidstone, Ashford and Tunbridge Wells are mostly multi franchise sites offering Honda, Mazda and Hyundai cars.