Automotive Retail Group owners of Waters & Autoplanet have selected to use RealconneXions the dealer data and marketing service provided by Insight Bridge.
Posts Tagged ‘Data Planning’
Automotive Retail Group Select RealconneXions for group database project
Saturday, April 10th, 2010Networkflow use data skills for B2B marketing drive
Tuesday, February 2nd, 2010
Networkflow has appointed Insight Bridge to provide B2B database analysis and targeting consultancy for their broadband and MPLS services.
Insight Bridge works with NOAH on Suzuki CRM pitch
Friday, January 15th, 2010
Insight Bridge are to act as preferred data & CRM consultants to NOAH (the Covent Garden based Agency) starting with a pitch for Suzuki Cars based around a central a CRM brief and intergrated Dealership marketing approach.
Insight Bridge provide data planning & analysis consultancy to Blueview Group
Monday, November 23rd, 2009
Darren Ponsford of Blueview Group has appointed Insight Bridge as white labelled data and analysis consultants on a variety of projects. We will be providing existing customers with analysis and insights plus supporting pitch activity with relevant sector and consumer insights.
Insight Bridge behind G&M Motors launch of UK’s first shopping centre dealership
Friday, October 30th, 2009Dealership marketing specialists Insight Bridge have managed an integrated launch campaign to drive visitor traffic for the opening of the UK’s first shopping centre based Honda dealership for long standing client G&M Motors.
The new dealership which opens on Saturday 31st October is situated in 2,500 sq ft of prime retail space at the entrance to the Dockside Shopping centre in Chatham Maritime. (more…)
Realconnexions launched after awards and campaign success
Saturday, September 5th, 2009
Insight Bridge has launched Realconnexions – a Relationship Marketing service specifically developed for the automotive retail sector off the back of 2009 awards and campaign success.
G&M Motors 40th anniversary event smashes sales targets.
Tuesday, August 11th, 2009 G&M Motor’s 40th anniversary event smashed its predicted sales target. 
The event which started at 4pm on Friday 7th August achieved a total of 43 sales by the close of play on Sunday 9th. (more…)
Insight Bridge in data driven store marketing drive with Wilkinsons agency
Tuesday, July 21st, 2009Leicester based 
ForumAdvertising have appointed Insight Bridge to support them in the use of neighbourhood analysis techniques to aid the planning of their local store marketing activity for Wilkinsons.
Automotive marketing programme shortlisted for National Motor Trader awards
Friday, July 3rd, 2009
Automotive marketing programme shortlisted for National Motor Trader awards. (more…)
Children’s Charity choose Insight Bridge to drive donor acquisition
Friday, July 3rd, 2009
The Caldecott Foundation (a children’s charity providing rehabiliation for neglected and abused children) have selected Insight Bridge to drive their first foray into Direct Marketing and target event based fundraising .
Insight Bridge to audit network planning, customer insight and dealer management tools.
Friday, June 19th, 2009Challenger car brand appoints Insight Bridge to audit internal of network planning, customer insight and dealer management tools.
Insight Bridge develops strategy for Relaxstation
Tuesday, May 19th, 2009
Insight Bridge have been appointed to develop a launch and targeting strategy for new leisure sector offering from Relaxstation. (more…)
Paul Cook contributes to new Advertising book
Friday, May 15th, 2009 
Paul Cook has contributed content to a new publication from Routledge – The Advertising Handbook . (more…)
Express garage appoints Insight Bridge
Tuesday, March 3rd, 2009Express
garage has appointed Insight Bridge to undertake its customer and territory analysis as part of a review of its marketing practices. (more…)
Dealership program highly commended at National awards
Monday, March 2nd, 2009
The Dealership marketing program run by Insight Bridge for Kent based Honda dealership G&M Honda is highly commended in Best Marketing programme at National AM awards.
Insight Bridge finalists in Most Promising New Business awards
Tuesday, February 3rd, 2009Insight Bridge named as finalists in HSBC sponsored Most Promising New Business awards.
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Wilkinsons places segmentation at heart of customer and store strategy
Saturday, January 10th, 2009
Wilkinsons has appointed Insight Bridge to deliver an approach to advertising and audience planning driven by highly targeted customer segments.
Automotive Retail Group aim to ‘perfect’ database marketing
Wednesday, August 27th, 2008Automotive Retail Group & Waters have selected Insight Bridge to undertake an audit of their customer database information.
(more…)
Whitbread recruit Insight Bridge for cross brand CRM project
Saturday, August 2nd, 2008
Whitbread recruit Insight Bridge to work on cross brand database and CRM project to drive customer level profitability. (more…)
Paul Cook to support Inferno in data & analytics role
Saturday, June 21st, 2008Insight Bridge’s MD Paul Cook is to take on the role of part time Data & Analytics Director at Inferno Group, the full service integrated agency based in central London.
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Insight Bridge develops data planning at Norwich Union
Thursday, February 21st, 2008
Insight Bridge appointed to aid data planning integration at Norwich Union. (more…)
Suzuki uses Insight Bridge to undertake customer segmentation
Monday, September 17th, 2007Suzuki has selected Insight Bridge to undertake its first UK customer segmentation project working alongside NexusH 
(the integrated Agency). (more…)
Insight Bridge to develop content for new Advertising Management degree
Thursday, May 17th, 2007
Canterbury Christchurch University has asked Insight Bridge to lead the development of content for its new Advertising Management degree which will start in September 2007. (more…)
KAP Motor Group appoint Insight Bridge
Tuesday, March 6th, 2007
KAP Motor Group have appointed Insight Bridge to act as their dealership marketing agency. (more…)
G&M Honda appoint dealership marketing agency
Saturday, February 17th, 2007
G&M Honda have appointed Insight Bridge to act as their dealership marketing agency.
Paul Cook (Insight Bridge’s MD) has direct expereince of working on the Honda brand having spent 5 years working on their national CRM programme as part of his role with HS&P. (more…)
Insight Bridge to direct enhanced Honda customer segmentation
Wednesday, January 10th, 2007
Insight Bridge are to work with HS&P to enhance Honda’s customer segmentation. (more…)
Insight Bridge starts up with Camelot project
Saturday, September 30th, 2006
Insight Bridge starts up with Camelot Lottery licence Bid as first project working alongside HS&P.
Paul Cook (Insight Bridge’s MD) will be working as part of the bid team forecasting and interpreting changes in retail environments, consumer behaviours and technology development.