Archive for the ‘Outsourced planning’ Category

New consumer Insights to aid Just Eat.co.uk marketing and retail planning

Thursday, September 15th, 2011

Insight Bridge are to work with the Trade Marketing and Sales teams at Justeat to focus the use of new customer insights, blending both quant and qual research, to aid the allocation of POS investment and also the expansion of the retailer network.

Paul Cook provides data & retail consultancy to TMW

Monday, December 20th, 2010

Paul Cook is to support Tullow Marshall Warren on a part-time basis as acting Director of Insight. He will focus on data and insight deliverables across a number of clients and prospect accounts working closely with both the existing data and planning teams.

Networkflow use data skills for B2B marketing drive

Tuesday, February 2nd, 2010

NetworkflowNetworkflow has appointed Insight Bridge to provide B2B database analysis and targeting consultancy for their broadband and MPLS services.

Insight Bridge works with NOAH on Suzuki CRM pitch

Friday, January 15th, 2010

NoahInsight Bridge are to act as preferred data & CRM consultants to NOAH (the Covent Garden based Agency) starting with a pitch for Suzuki Cars based around a central a CRM brief and intergrated Dealership marketing approach.

Insight Bridge provide data planning & analysis consultancy to Blueview Group

Monday, November 23rd, 2009

BlueviewDarren Ponsford of Blueview Group has appointed Insight Bridge as white labelled data and analysis consultants on a variety of projects. We will be providing existing customers with analysis and insights plus supporting pitch activity with relevant sector and consumer insights.

Insight Bridge in data driven store marketing drive with Wilkinsons agency

Tuesday, July 21st, 2009

Leicester based forum advgForumAdvertising have appointed Insight Bridge to support them in the use of neighbourhood analysis techniques to aid the planning of their local store marketing activity for Wilkinsons.

Automotive marketing programme shortlisted for National Motor Trader awards

Friday, July 3rd, 2009

Motor Trader awards 2009

Automotive marketing programme shortlisted for National Motor Trader awards. (more…)

Paul Cook to support Inferno in data & analytics role

Saturday, June 21st, 2008

Insight Bridge’s MD Paul Cook is to take on the role of part time Data & Analytics Director at Inferno Group, the full service integrated agency based in central London.inferno (more…)

Remedy Creative adds data partner to offering

Saturday, November 10th, 2007

remedy-logo-2Remedy Creative has selected Insight Bridge as preferred supplier of outsourced data and campaign planning services.

Insight Bridge to direct enhanced Honda customer segmentation

Wednesday, January 10th, 2007

Honda logoInsight Bridge are to work with HS&P to enhance Honda’s customer segmentation. (more…)

Drake & Fletcher to undertake dealership marketing project.

Sunday, December 10th, 2006

Drake & Fletcher has appointed Insight Bridge to undertake a comprehensive dealership marketing project.Drake and Fletcher

The project which involves detailed profiling of the existing customers using geodemographics is being undertaken to help identify growth opportunities within their territories. Their dealerships in Maidstone, Ashford and Tunbridge Wells are mostly multi franchise sites offering Honda, Mazda and Hyundai cars.