Archive for the ‘Consumer & Channel planning’ Category

Manners 4 minors UK launch Strategy implemented by Insight Bridge

Tuesday, September 20th, 2011

Manners4minors the South African based social skills programme aimed at infants is to launch in the UK under the planning guidance of Insight Bridge. We will be undertaking franchise planning analysis, customer research, social media design and all post launch evaluation and online analytics.

Paul Cook provides data & retail consultancy to TMW

Monday, December 20th, 2010

Paul Cook is to support Tullow Marshall Warren on a part-time basis as acting Director of Insight. He will focus on data and insight deliverables across a number of clients and prospect accounts working closely with both the existing data and planning teams.

Networkflow use data skills for B2B marketing drive

Tuesday, February 2nd, 2010

NetworkflowNetworkflow has appointed Insight Bridge to provide B2B database analysis and targeting consultancy for their broadband and MPLS services.

Insight Bridge works with NOAH on Suzuki CRM pitch

Friday, January 15th, 2010

NoahInsight Bridge are to act as preferred data & CRM consultants to NOAH (the Covent Garden based Agency) starting with a pitch for Suzuki Cars based around a central a CRM brief and intergrated Dealership marketing approach.

Insight Bridge provide data planning & analysis consultancy to Blueview Group

Monday, November 23rd, 2009

BlueviewDarren Ponsford of Blueview Group has appointed Insight Bridge as white labelled data and analysis consultants on a variety of projects. We will be providing existing customers with analysis and insights plus supporting pitch activity with relevant sector and consumer insights.

Paul Cook contributes to new Advertising book

Friday, May 15th, 2009

 The advertising handbookPaul Cook has contributed content to a new publication from Routledge – The Advertising Handbook . (more…)

KOS Media undertake reader analysis with Insight Bridge

Saturday, March 28th, 2009

KOS Media the award winning regional media group have appointed Insight Bridge to undertake reader analysis for its titles.KOS media

Insight Bridge develops data planning at Norwich Union

Thursday, February 21st, 2008

NU_Logo_A1_RGB_NoStrapInsight Bridge appointed to aid data planning integration at Norwich Union. (more…)