Welcome to the latest news about Insight Bridge. We are a specialist outsourced relationship marketing agency. Please feel free to check out what we have been up to recently.

Insight Bridge behind G&M Motors launch of UK’s first shopping centre dealership

October 30th, 2009

Dealership marketing specialists Insight Bridge have managed an integrated launch campaign to drive visitor traffic for the opening of the UK’s first shopping centre based Honda dealership for long standing client G&M Motors.G&M DOCKSIDE

The new dealership which opens on Saturday 31st October is situated in 2,500 sq ft of prime retail space at the entrance to the Dockside Shopping centre in Chatham Maritime. Read the rest of this entry »

Realconnexions launched after awards and campaign success

September 5th, 2009

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Insight Bridge has launched Realconnexions – a Relationship Marketing service specifically developed for the automotive retail sector off the back of 2009 awards and campaign success.

G&M Motors 40th anniversary event smashes sales targets.

August 11th, 2009

 G&M Motor’s 40th anniversary event smashed its predicted sales target. G&M _Motors_shadow_rgb

The event which started at 4pm on Friday 7th August achieved a total of 43 sales by the close of play on Sunday 9th. Read the rest of this entry »

Forum Advertising & Insight Bridge in data driven store marketing drive

July 21st, 2009

forum advgForum Advertising have appointed Insight Bridge to support them in the use of neighbourhood analysis techniques to aid the planning of their local store marketing activity for Wilkinsons.

Automotive marketing programme shortlisted for National Motor Trader awards

July 3rd, 2009

Motor Trader awards 2009

Automotive marketing programme shortlisted for National Motor Trader awards. Read the rest of this entry »

Children’s Charity choose Insight Bridge to drive donor acquisition

July 3rd, 2009

Caldecott new

The Caldecott Foundation (a children’s charity providing rehabiliation for neglected and abused children) have selected Insight Bridge to drive their first foray into Direct Marketing and target event based fundraising .

Insight Bridge to audit network planning, customer insight and dealer management tools.

June 19th, 2009

Challenger car brand appoints Insight Bridge to audit internal of network planning, customer insight and dealer management tools.

Insight Bridge develops strategy for Relaxstation

May 19th, 2009

RelaxstationInsight Bridge have been appointed to develop a launch and targeting strategy for new leisure sector offering from Relaxstation. Read the rest of this entry »

Paul Cook contributes to new Advertising book

May 15th, 2009

 The advertising handbookPaul Cook has contributed content to a new publication from Routledge – The Advertising Handbook . Read the rest of this entry »

KOS Media undertake reader analysis with Insight Bridge

March 28th, 2009

KOS MediaKOS Media the award winning regional media group have appointed Insight Bridge to undertake reader analysis for its titles.

Express garage appoints Insight Bridge

March 3rd, 2009

ExpressExpress Garage garage has appointed Insight Bridge to undertake its customer and territory analysis as part of a review of its marketing practices. Read the rest of this entry »

Dealership program highly commended at National awards

March 2nd, 2009

amawards

The Dealership marketing program run by Insight Bridge for Kent based Honda dealership G&M   Honda is highly commended in Best Marketing programme at National AM awards.

Insight Bridge finalists in Most Promising New Business awards

February 3rd, 2009

Insight Bridge named as  finalists in HSBC sponsored Most Promising New Business awards. Read the rest of this entry »

Wilkinsons places segmentation at heart of customer and store strategy

January 10th, 2009

WilkinsonWilkinsons has appointed Insight Bridge to deliver an approach to advertising and audience planning driven by highly targeted customer segments.

Natalie Somerville partners with Insight Bridge

November 30th, 2008

NSC logo cropNatalie Somerville – ex Camelot marketeer and now running her own brand advertising consultancy has appointed Insight Bridge to work on a number of data driven opportunties within their client base.

Suzuki deploys dealer level CRM strategies

October 30th, 2008

Suzuki_LogoSuzuki GB has selected Insight Bridge to undertake a number of dealer level database and CRM projects. Read the rest of this entry »

Automotive Retail Group aim to ‘perfect’ database marketing

August 27th, 2008

Automotive Retail Group & Waters have selected Insight Bridge to undertake an audit of their customer database information.Waters AutoPlanet Read the rest of this entry »

Whitbread recruit Insight Bridge for cross brand CRM project

August 2nd, 2008

whitbreadWhitbread recruit Insight Bridge to work on cross brand database and CRM project to drive customer level profitability. Read the rest of this entry »

Paul Cook to support Inferno in data & analytics role

June 21st, 2008

Insight Bridge’s MD Paul Cook is to take on the role of part time Data & Analytics Director at Inferno Group, the full service integrated agency based in central London.inferno Read the rest of this entry »

Insight Bridge develops data planning at Norwich Union

February 21st, 2008

NU_Logo_A1_RGB_NoStrapInsight Bridge appointed to aid data planning integration at Norwich Union. Read the rest of this entry »